Conspiracy theory:
Joel posted his Language Wars and Wasabi posts on September 1, 2006.
He announced the new Joel on Software Jobs Board on September 5, 2006.
Hmm… Joel knew that his Language Wars and Wasabi posts would get a lot of attention, and perhaps some of that attention would last long enough to get a few extra people to notice the new jobs board…
Was the timing of those posts intentional? 🙂
(Yes, I know, Joel gets plenty of attention any time he says anything, but the Ruby comments alone seemed to generate more than the average amount of chatter.)
i think you might be on to something here!